Welcome to the program

Monday, February 14, 2005

Hi AdWords API Developers,

It’s been two weeks since we have launched the Developer’s Program. We are happy to hear that you have been able to successfully access the API and begin the development process. At the same, we’ve received a lot of good feedback on how to make the service better. This feedback is invaluable as we want to make the best program possible for you. So, while we can’t respond individually to every message on the Developer’s Forum, we certainly read them and take careful notes on what you all are saying.

Specifically, there have been a lot of questions around the quota system. Our goal is to provide you with the necessary operations to make you successful. Some of you feel that the quota is not enough. We are looking to improve this as we scale up the program.

We are also very excited by the interest many of you have expressed in building applications and providing services for AdWords advertisers. Some of you have asked about a development environment (sandbox), certification program, and a directory for advertisers to contact you. We recognize these features are important and they are under strong consideration.

Stay tuned for more to come. In the meantime, we look forward to hearing from you.


Rohit Dhawan, Product Manager
Nelson Minar, Software Engineer